The Hindu festival Diwali is one of the biggest festivals in India and in Hindu communities around the world. Diwali, or Deepavali, is celebrated on the 15th day of the month of Kartika in the Hindu lunar calendar, and it usually falls on October or November.
The word Diwali comes from the Sanskrit word Deepavali that means “a row of lights”. Usually called the “festival of lights” due to the Diwali tradition of lighting small oil lamps or diyas, the festival of Diwali is also connected to prosperity. The Hindu goddess of wealth and prosperity, Lakshmi, is celebrated during the festival, and Diwali is the start of a new business year.
Diwali celebrations last five days, and different traditions and rituals are associated with each of the five days of Diwali. One of the most important Diwali traditions is the giving of gifts. During Diwali gifts are exchanged between neighbours, relatives, friends and family members, but also between business associates and colleagues. A businessman will give Diwali gifts to his colleagues and to those who work for him. People visit their family, neighbours and friends during Diwali, bringing gifts, and are given Diwali gifts in return. Diwali cards and gifts are sent to those friends and family members who live too far to visit. The giving of Diwali gifts is socially important, and the weeks leading up to Diwali are one of the biggest shopping times in India and in Hindu communities around the world.
Traditional Diwali gifts used to be mainly homemade sweets, dry fruits and homemade Diwali decorations. Modern Diwali gifts are much more expensive and extravagant, and can include jewellery, watches, electronics and gadgets. The exchange of homemade sweets during Diwali is still an important tradition, although these days sweets and dry fruits can be incorporated into stylish Diwali hampers with exclusive chocolates and other treats. As Diwali is a religious festival, religious gifts are also common and can include idols of the Hindu god Ganesha, the remover of obstacles, and the goddess of wealth, Lakshmi. Puja thalis, or trays that contain items used for pujas (worship) such as Lakshmi or Ganesha idols, incense and sandalwood paste, are also popular Diwali gifts.
Diwali gifts are a big business in India and in Hindu communities around the world, but Diwali gifts also have a religious significance. Along with the Diwali gift are also sent blessings and prayers for the recipient’s health and prosperity.
Sources:
Diwalifestival.org